

Stop making videos (for God's sake)
Videos are the most wasted. Being a visual medium, a video has the power to both dazzle and repel your customers. Which one are you...


Why does every business need video branding?
If a picture is a thousand words, a video is worth a million. Today, video content has the highest share of content consumption by users....

Scoring & Editing for "SABAK"
JOB: Cinematography, Editing, Sound design and Background score. Whenever I watch movies, I never miss out on the musical side of them. I...


The boy who chased dragonflies
At AVM Pictures, we believe that everyone should pursue a vocation or interest beyond monetary gains. We all are built in a certain way...


Five reasons company blog is your BEST content marketing asset
Who reads my company blog? If that’s how you have dismissed your company blog, think again. Once you post a blog on the company website,...


The six ultimate branding lessons from the new Jabong TVC campaign
Your mom won’t call me suitable. Yeap, it’s not meant for moms or dads or teachers or any such stereotypes. It’s essentially meant to...
5 reasons great story telling is the backbone of your explainer video
There’s nothing worse than a lousy explainer video. At AVM Pictures, we have a natural knack for yawning when we spot one. Explainer...


How I added VFX shots in a TVC smartly!
VFX along with great actors results in amazing videos. We enjoy shooting with great actors and models. But the actual fun begins when we...


Don’t’ lose customers by boring videos
Did you know that most online videos lose viewers after 10 seconds? Worse, if your online video campaign had, say 5 million viewers, 1...


Murch- Making the Right Editing Choices
Award winning editor and sound designer Walter Murch explains why he switched to Premiere Pro CC and some good editing techniques. #video